Our story began in 2010 with two simple goals – to create streetwear that reflects the everyday urban lifestyle and to be made from high-quality materials.
That combination led to the grassroots brand known as GADAG clothing. A brand that grew up in the inner city streets of New York City.
To ensure we are aligned and putting our mission into action, GADAG clothing is custom handmade right in your backyard of New York City. Every piece of clothing is made of 100% Supima cotton.
But what’s quality without a great design? GADAG partners with street artists and designers to create vibrant, rep-worthy images you’re proud to wear.
Representation is something we strive for with the GADAG brand. It’s meant to build connections and create a community in times when things are quite shaky and unknown.
Because building a community is so important to our values, we use affiliate marketing as our main source of exposure.
It’s the people that brought this brand to where it is today, and it’s the people that will skyrocket its growth. GADAG was born in the streets, and its community walks those same streets.
We are a brand that empowers those who feel proud to come from where they do.
To be part of something we can all join in on.
This is just the beginning. We’ve barely scratched the surface of what we intend to create and launch.
Be on the lookout for new designs, products, and experiences we’re going to create with the inspiration of YOU, the community, and our city we so passionately represent.
Dave P. and Danny K.
GADAG Clothing Founders